by Gary Kingsnorth, European Editor
The impact of COVID 19 has dealt a devastating blow to the fashion industry, which will bounce back more sustainable than before.
When Covid-19 hit earlier this year, the fashion industry was thrown into instant turmoil as priorities shifted. Fashion has long been at the receiving end of criticism, a sector that is one of the world's largest polluters including pesticide poisoned cotton often used in clothing manufacturing, sweatshop labor and transportation, and the industry has been slow to change. As the demand for cheap, fashionable clothing increased, fashion brands were often reluctant to change and adapt.
Often perceived as a trivial industry compared to those working on the front line during the pandemic, the industry is still one of the biggest employers in the world,with many people getting great enjoyment from clothing.